I’m just old enough that I wasn’t born with a profile on social networking programs like MySpace and FaceBook like teenagers these days seem to have been (whippersnappers!). I’m not too old to play catch up, tough. Over the last several months I have been coming up to speed on FaceBook, Del.icio.us, Digg and other social networking programs.
I’ve had fun connecting with old friends and current colleagues. I’m also learning about how to use these networks to get the word out about new churches having Grand Openings and such. In my search to figure out how to make best use of these media, I ran across this great article at chrisbrogan.com . It’s a list of 50 ways to use social media to get the word out, in no particular order. Here are my favorites:
- Couple your email newsletter content with additional website content on a blog for improved commenting.
- Recommend that your staff start personal blogs on their personal interests, and learn first hand what it feels like, including managing comments, wanting promotion, etc…
- Don’t forget early social sites like Yahoogroups and Craigslist. They still work remarkably well.
- Remember that the people on social networks are all people, have likely been there a while, might know each other, and know that you’re new. Tread gently into new territories. Don’t NOT go. Just go gently.
- People power social media. Learn to believe in the value of people. Sounds hippie, but it’s the key.
- Spread good ideas far. Reblog them. Bookmark them. Vote them up at social sites. Be a good citizen.
- Don’t be afraid to fail. Be ready to apologize. Admit when you’ve made a mistake.
featured on newchurches.com
Tags: 1 Comment
[...] Harnessing online social networking to get the word out. Read it. [...]